Story and visual direction
Develop a short premise, define the audience and assemble references that guide character, setting and visual style.
Creative programme
Explore how a short animated idea develops into a planned sequence. Combine character design, visual consistency, storyboarding and motion experiments with AI-assisted production, then refine the result through editing and review.
This programme is for
For visual storytellers, illustrators, designers and emerging creators interested in character-led work. Review the published entry level before choosing this track.
AI Animation
Move from defining the idea and purpose through development and review to a presentation-ready result.
Develop a short premise, define the audience and assemble references that guide character, setting and visual style.
Explore character variations and scene assets. Compare outputs for consistency, readability and their role in the story.
Plan the sequence with storyboards and a timed animatic. Test poses, pacing and transitions before developing the final shots.
Assemble the sequence, refine sound and visual continuity, and prepare a clear presentation of the work and your process.
Process map
The artwork summarises the workflow; the text list presents the same stages in order.
Learning outcomes
Translate a short story into a visual brief and storyboard.
Develop a consistent character and visual direction.
Compare motion tests for timing, readability and continuity.
Assemble a short animated sequence with suitable sound and export settings.
Explain your creative decisions and document the use of AI and other assets.
Before you begin
Your work is assessed on clarity of storytelling, visual consistency, timing, purposeful use of tools, quality of revisions and completeness of the production record.
Bring curiosity, a creative point of view and the willingness to practise. Tell admissions about your experience so you can check the fit of your chosen track. Confirm the required device, software access, session times and independent practice commitments before enrolling.
Practise skills used in animation development, short-form storytelling, visual development and creative content production.
Your original project and the intellectual-property rights you hold in it remain yours. Keep a record of your creative contribution and the permissions attached to any external assets, music, footage or AI tools.
AI Animation
Confirm the programme fit, cohort schedule and practical requirements before committing.